Aaron Gleiberman teaches Advanced Digital Marketing and Professional Sales at LSU. As a member of the Professional Sales Institute, Aaron works closely with local businesses to bring the real world into the classroom via guest speakers and field trips to local companies. Most recently, he brought his Digital Marketing class to tour the facilities of local Digital Marketing Agency Click Here Digital. Aaron is passionate about connecting LSU students to the local business community to help students see the exciting opportunities Baton Rouge can offer.
Aaron publishes his research in peer-reviewed academic publications like the Journal of Marketing Management, and the Journal of Marketing Theory and Practice. He currently has several academic papers underway, including an examination of the local digital marketing community and best practices for sales teams.
Aaron’s talk will highlight some of this research, focusing on Digital Marketing, presenting preliminary results from a series of qualitative interviews with local marketers on their opinions of the state of social media marketing in Baton Rouge.